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Created by potrace 1.16, written by Peter Selinger 2001-2019

Le Slip français

Want to produce more and more locally and ethically? In France, one of the leading figures in this movement is Le Slip Français, which has been on a successful trajectory for the past 15 years. Today, this iconic brand, a symbol of the reinvention of France’s textile industry, invites fans of “Made in France” products to get an inside look at the production of its underwear and accessories in Aubervilliers.

To change the world, change your underpants

In 2011, the founder took on the challenge of making everything 100% French. How can we reinvent textile production, from manufacturing to packaging, including labels and photo shoots? Le Slip Français symbolizes a brand committed to making a positive impact on society and the environment.

From knitting the raw material to final packaging, all of its products (boxer shorts, pajamas, sweaters, slippers, etc.) are made in France.
 
A virtuous approach that creates sustainable jobs and generates tangible economic benefits:
  • 100 direct jobs within the brand,
  • more than 200 full-time equivalents spread across
  • 40 partner workshops operating locally throughout France.

At the Heart of “Made in France” at the Bonne Nouvelle Factory

The brand’s commitment took on a new dimension in 2023 with the opening of this next-generation manufacturing facility, spanning 500 m² and directly employing 50 workers in Aubervilliers.  Every day, the factory operates at an impressive pace, producing nearly 4,000 textile items.
To give visitors a behind-the-scenes look at this production process, Explore Paris offers tours open to the general public. Over the course of 1 hour and 30 minutes, visitors get a behind-the-scenes look at the manufacturing process and discover a workshop where traditional craftsmanship meets state-of-the-art automated machinery.

This immersive and educational experience invites each participant to make their own pair of boxer shorts: at the reception desk, they receive a box containing fabric and elastic, and a passionate team guides them through the process, from cutting to assembly, so they can watch their product take shape. 
The tour concludes with a look at the final stages of assembly, and as a tangible memento of the experience, participants leave with the boxers they watched being made on-site.
This hands-on approach offers a unique way to raise awareness, including among schoolchildren, about what “Made in France” truly means.

The result of a sort of funny bet, and from the willingness to produce men's underwear Made in France, Le Slip Français has become an ethical and innovative leader in the textile world. Since its launch, a women's line has also been launched. 

This unconventional Frenchie company, with its modern and efficient advertising campaigns, has managed to conquer the hearts of the French and contributes, at its level, in changing the mode of consumption.
 
Aglaé Dancette for Comme des Français

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